By R William Holland; American Management Association

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Additional resources for Cracking the new job market : the 7 rules for getting hired in any economy

Sample text

If you are among the millions looking for work today, you must stand out from the crowd and stay ahead of the competition. How do you do that? Some people join self-help groups. After all, a pool of people can find more new openings than one person alone can. Yet, there are shortcomings to this strategy. org A LW AY S D E M O N S T R AT E Y O U R VA L U E are stale and of little use. The one thing the groups could help with—a sharpened focus on how to compete in a crowded job market—they seldom discuss.

The one thing the groups could help with—a sharpened focus on how to compete in a crowded job market—they seldom discuss. Rather than share job leads, one group prepared a mock application for an HR position at IBM and then critiqued each other’s candidacy. None of the members had worked at IBM, nor was IBM on any of their radar screens as a possible job source—yet it was considered a highly desirable employer. The “educated guess” most of them made about IBM was that they hired outsiders only when filling entry-level positions.

All organizations want to know what’s in it for them if they hire you. Can you create more value than your competition? Remember, many other candidates have the same or similar credentials— you have to demonstrate that your credentials really fit better. org A LW A Y S D E M O N S T R AT E Y O U R VA L U E easy for hiring managers to see how your background will answer their needs. Always translate your background into what a company needs. Never assume that the connection between your experience and the company’s needs is obvious—or that the hiring organization will connect the dots.

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